For business owners who want to operate online, hiring a web designer can be a huge expense. Designing a website yourself may seem daunting, but it can be done and it will save you a great deal of money. Do not take shortcuts though. Apply what you learn from the following paragraphs to make professional web pages.
Check for broken links before publishing your web page. Nothing frustrates visitors more than clicking for a page they want and getting an error page instead. Most people choose one of the many programs or extensions available that verify working links but it can also be completed manually if you only have a few to do.
Make sure that your clients can cancel an action when they need to. This includes anything from filling out a simple set of questions, up to registering for a product or service. If you do not give your users the option to cancel something, then you are making them do something, which can cause users to be leery of making future purchases or coming back to your website at all.
Make sure your website is easily scanned. Usability tests have determined that the majority of online visitors aren’t going to read all content but instead scan for something interesting. Make sure your text is placed in sections, so readers can look over it quickly. Important content that you do not want visitors to miss should always be placed at the top of each page. All of this ensures a more satisfying experience for your visitors because they can quickly find what they need.
Keep your topics separated. If your site has multiple topics, give each its own page. This will reduce visitor confusion and facilitate readability by the search engines.
Learning anything is never an easy journey, and that holds true for web design. Do not be discouraged if you see mistakes in the beginning. However, using the tips above will help you come up with a design that will make customers want to keep coming back.